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To be able to manage a sales team so that they can generate adequate returns to the company |
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The Functions & Role Of The Sales Leader |
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Main functions:
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Planning |
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Organising |
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Staffing |
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Directing |
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Controlling |
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Other Attributes:
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Coaching |
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Motivating |
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Counselling |
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Creativity (in making selling exciting for the staff) |
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What is the Sales Leader? |
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Supporting & developing winners |
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The sales personnel’s selection process |
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The questions that must be answered in evaluating a salesperson selection programme |
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Why a systematic approach to selection is important to salesperson hiring decisions? |
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Identify the major selection tools used in staffing a sales force |
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The correct way to extend an offer of employment or to reject a candidate |
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Sales Planning & Reporting Forms |
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The purpose of these forms |
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The type of forms used:
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Prospecting form |
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Call objective form |
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Weekly planner |
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Daily sales report |
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Monthly performance review form |
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Sales Territory Development |
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The nature of territory management |
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Sales territory design |
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Procedures for developing territories |
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Operating the territory management system |
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